Thursday, October 18, 2012 | 9:31 AM
Shoppers are savvier than ever. They use social recommendations, web searches and smartphone apps to make informed purchase decisions. So how can a retailer stand out and get a shopper’s attention?
Today, we're rolling out a new way for retailers to reach shoppers at the moment of interest. Retailers can now add promotions to their product listings on Google Shopping to make them stand out. In addition, they can distribute their promotions on other Google properties such as Google Maps for Android and the Google Offers app, and attract shoppers to their store.
|Promotions are highlighted in product listings on Google Shopping|
|Shoppers can see nearby promotions while searching in Google Maps for Android|
Posted by Niti Mangtani, Group Product Manager, Google Offers and Michaela Feller, Product Manager, Google Shopping